Be more happy!
Everyone can change their outlook on life to be more – be more positive, be more productive, be more provocative, be more energetic, be more creative… Underlying all of this are two complementary approaches: the Eastern Ikigai tradition and the Western positive psychology movement.
Who am I?
I’m Professor Alexandra King, and I set up Bluebird Happiness Consultancy in 2024 after a 30-year career in academia.
From over 15 years of experience teaching happiness and wellbeing to psychology students, my approach is thoroughly grounded in scientific evidence yet flexible enough to account for individual circumstances.
I’ve drawn on everything I learned from academia, teaching, and life in general to work on making life brighter. You may hear more about my own area of research in music psychology alongside ideas from Eastern and Western traditions of happiness and wellbeing.
My vision
I first came to this area as an intuitively positive person who can always find the bright side, but I wanted to tackle it as a science, not a belief system. I’ve undertaken extensive research to develop and refine my approach. I’m offering you the opportunity to challenge your own beliefs about happiness and wellbeing and to learn practical tips that will make a positive difference to your life now and into the future.
One of the most important things about being happy is that it usually involves interacting with other people, whether this be family or friends, old or new. As John Donne (or was it Jon Bon Jovi?) famously said, no man is an island, and many of the proven techniques we use to be more positive have to do with connections to others. There’s time for individual contemplation and personal development alongside this, of course, but it’s no surprise that many of the brilliant ideas come from Eastern traditions where community and society are absolutely central.
Find out more about Bluebird
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